• PRODUCTS
    • Radarr
    • Command Center
    • Sentiment API
  • PLANS
  • RESOURCES
    • Reports & Whitepapers
    • Webinars
    • Radarr Blog
  • COMPANY
    • About Us
    • Careers
    • Media Coverage
  • SUPPORT
    • System Status
    • Contact Us
  • ACADEMY
    • Radarr Academy
  • TOOLS & API
    • Sentiment API
  • BOOK A DEMO
  • LOGIN/SIGNUP

Imgur Imprints on the Internet!

  December 20, 2013
  nina.simon
  Case Studies

A picture is worth a thousand words. Or, in Imgur’s case- $1,406,755,200… which is how much it was worth as of December 5, 2013, as reported by Worth of Web.

Imgur 101

Like any good entrepreneurial story, Imgur’s too was birthed in a university dorm room, when ardent Redditor and Ohio University student- Alan Schaaf, decided that the Internet was lacking in something pretty massive. In his own famous words, “An image hosting service that doesn’t suck.” So, he went about creating a platform that addressed exactly this issue… mainly to benefit Reddit users.

So, what is Imgur? It is to images what YouTube is to videos. Simply put: it’s a mish-mash of the web’s most popular image content, all under one roof. The site offers free image hosting to users and allows them to upload images, make albums and create their own accounts and manage images. Most importantly, it boasts a Meme Generator feature. (Imgurians are creating more than 100,000 memes per month.) The site’s public gallery is a hot assortment of the most viral images on the Internet.

Letting the numbers speak

How popular is Imgur? Well, absolutely everyone’s talking about it! But, if that’s not a good enough method to gauge its popularity, all you have to do is look at the numbers. Sometime in September this year, this meme-heavy site hit the 100 million (now 120 million, with 4.5 billion page views) unique monthly visitor mark. Currently, the image hosting service is home to a whopping 650 million images and approximately 1 million images are uploaded every day.

What’s more, it claims that more than a quarter of its traffic is direct. Its latest mobile app accounts for about 35 percent of traffic. Only naturally, advertisers are looking very keenly at this profitable start-up. Sometime back, the COO of the company- Matt Strader, revealed that among their advertisers are heavyweights such as Paramount, GE, Virgin, and Sony Playstation.

Imgur: the next big social network?

The platform, in recent months, has been exploring its more social side. Its chat facility allows its young community to interact in real time- one in many small steps in shifting from being an image host-to-user community to a public destination. Interestingly, it has been noted that the site’s young community even has a distinct personality now, replete with lingo et al. People flocking this service aren’t looking to connect with old pals and family, like on Facebook. Therefore, there is a lot less ‘peer pressure’.

Imgur is in direct competition with sites like Min.us, PhotoBucket and TinyPic. But, the founder is very clear that the company has no intentions of following in the footsteps of Flickr and Instagram, in so much that its images aren’t merely ones that come from a camera…they could be screenshots, something photoshopped, or even a gif. (While on gifs, there’s talk that the site is developing a gif generator tool.)

Imgur and Reddit, a fair picture

In a few short years, Imgur has built for itself a vibrant community that is very similar to that of Reddit’s, having undergone change that have made it resemble the latter more than ever before. Take for instance the new reputation system through which Imgurians can gain points for submitting good content and comments. There is proof that users are now treatingImgur as a destination now, as opposed to merely an image host. Reddit has almost become an alternative- a far less vibrant alternative, according to many.

But, the two sites insist that they have always had a mutually beneficial relationship. Why? Because, if people stop submitting Imgur links to Reddit, the Imgur gallery loses value. Besides, a large chunk of Imgur’s traffic still comes from Reddit.

Book your Radarr demo today!

Recent Posts

View All Posts

CASE STUDY
Data is nothing but numbers if you are not able to weave a story and create meaningful insights.
Scroll down to view and download our free reports and whitepapers and learn how we utilize Radarr to give you insights into industry trends, social media happenings and much more.
Download Case Studies
how to find the right influencers
Find the Right Influencers: 10 Steps to Find the Right Influencer for Your Campaign
| Influencer Marketing

Struggling to increase your campaign reach? Find the right influencer. With social commerce gaining immense popularity over the past

social media engagement KPIs
Which of These KPIs Demonstrate Social Media Engagement?
| Social Media Marketing

Tracking the right KPIs helps you evaluate your content better and takes you closer to your social media goals.

influencer marketing campaigns
How to Run Influencer Marketing Campaigns: Best Practices and Examples
| Influencer Marketing

Learn more about the best influencer marketing campaigns and how to run one yourself. Influencer marketing is a method

tiktok growth strategy and tiktok algorithm
TikTok Growth Strategy – TikTok Algorithm And Strategies
| Social Media Marketing

Tiktok is one of the fastest-growing apps in history. It’s currently valued at $50 billion and has over 1

tiktok marketing statistics
23 TikTok Marketing Statistics You Need to Know in 2022
| Social Media Marketing

List of all the important TikTok marketing statistics you need to know. Whether you love it or hate it,

online reputation management
Online Reputation Management: What It Is, Why It Is Important and Best Practices to Follow
| ORM / Online Reputation Management

Whether you’re a small business or a Fortune 500 company, it’s important to have a good online reputation. Your

linkedin marketing statistics
37 LinkedIn Marketing Statistics You Need to Know in 2022
| Social Media Marketing

Planning to use LinkedIn for marketing and advertising? Here are the LinkedIn marketing statistics to know of. To market

guide to using youtube hashtags
Ultimate Guide to Using YouTube Hashtags to Grow Your Channel
| Social Media Marketing

Learn how to use YouTube hashtags to grow on the video streaming platform.  Did you know YouTube attracts 14.3

attribution model for social media marketing
What Is an Attribution Model for Social Media Marketing and Why Does It Matter?
| Social Media Analytics, Social Media Marketing

Struggling to understand if social media really works? Introducing attribution model. When using social media platforms for marketing, businesses

what is marketing analytics
Marketing Analytics: What It Is and Why It Matters for Fast-scaling Brands
| Market Analysis

Just like diamonds are said to be a girl’s best friend, we call marketing analytics a marketer’s best friend. 

Radarr Newsletter

Become part of our list for updates and get first dibs on free industry reports. Sign up today!

Radarr

Radarr Command Center

Radarr Sentiment API

Copyright Radarr 2021

Privacy Policy

Terms of Use